Inoculating the Public against Misinformation about Climate Change

by Sander van der Linden, Anthony Leiserowitz, Seth Rosenthal et al.
Global Challenges 2017, 1600008

7 pp. 418 kB
http://onlinelibrary.wiley.com/doi/10.1002/gch2.201600008/epdf

Effectively addressing climate change requires significant changes in individual and collective human behaviour and decision-making. Yet, in light of the increasing politicization of (climate) science, and the attempts of vested interest groups to undermine the scientific consensus on climate change through organized “disinformation campaigns,” identifying ways to effectively engage with the public about the issue across the political spectrum has proven difficult. A growing body of research suggests that one promising way to counteract the politicization of science is to convey the high level of normative agreement (“consensus”) among experts about the reality of human-caused climate change.

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